Tessa Westerhof Art Director
director based in Sydney ☀. My strongest trait is my
endless curiousity which I apply to my work
and hobbies. Some of those are: women’s health☯,
reading, running, bushwalking ✿ and conspiracy
documentaries. I love crossing the boundaries
of design, film, photo and type whilst keeping it
grounded in research and strategy.
WOOM Workplace Period care
I’m the co-founder of WOOM, a brand that I designed and launched from scratch. I came up with the idea when I was caught without a tampon, 5 minutes late to a meeting in a workplace bathroom. If we spend a majority of our life at work and 50% of period has or had their period, shouldn’t period care be as accessible as toilet paper? WOOM does just that and delivers beautiful period care in New Zealand and Australia.BRANDING, BRAND STRATEGY, BRAND POSITIONING, SOCIAL MEDIA
Placie A to Z creative + directing
Placie is a campaign where I could both flex my strategy and director skills. It all started with a simple idea:’We are all different, so why do we all default when travelling?’ Placie gives you the flexibility to cater your unique journey depending on your day-to-day needs. We want to champion the different that shines when travelling is a breeze.Let’s zone in on a group of savvy individuals that have eccentric tastes and hobbies - one thing they all have in common - They use Placie.CAMPAIGN IDEA, STRATEGY AND FILM DIRECTION
Tessa Westerhof
CURRENTLY AT ENTROPICO AU
CURRENTLY AT ENTROPICO AU
tessawesterhoff@gmail.com